The e-commerce and the online payment industry still has a lot of time to grow, especially as demand for the medium continues to rise. Author: Ashley Curtis
The e-commerce and the online payment industry still has a lot of time to grow, especially as demand for the medium continues to rise.
That’s the opinion of Stefan Boyle, founder of Print Republic. He believes despite the massive outlets like Amazon and Tesco that use e-commerce already, the sector is “still in its infancy”, according to MyHermes.
As an increasing number of people continue to feel safe when making online payments and generally warm to the idea of purchasing through the internet, “huge growth” is anticipated for the sector.
A key driver for the trend is the adoption of smartphones and tablets. As buyers gain confidence in the sector, the idea of purchasing items through these devices isn’t going to seem so foreign after all.
Boyle states: “I believe we will see the trend for people to browse the internet using mobiles and tablets, such as iPads, to be huge.
“It’s predicted that shortly tablet sales will exceed desktop PCs, so it is inevitable that the access to the internet will grow as it becomes easier for people to access the internet,” he added.
Boyle’s comments follow those of Geoff Galat, writing for Econsultancy. He stated that as e-commerce moves to the next level, firms need to provide a “seamless multichannel customer experience” to avoid missing out.