20 percent of non-food shopping now done online

Brits now make 20 per cent of all their non-food purchases online, according to new research from consumer group Which?.

It was found that consumers are heading to the online marketplace more than ever, with 20 per cent of all non-food spending done so online.

Which? discovered that 47 per cent of Brits now spend more clothes and footwear online than they did this time last year. In addition, the number who bought CDs, DVDs and Games on the internet rose by 37 per cent, whilst electronic purchases (such as radios and TVs) rose by 33 per cent.

Despite these rises, some consumers still noted difficulty during their transactions, press.which.co.uk notes. Of those surveyed by Which?, 19 per cent experienced late deliveries, 13 per cent had received faulty goods and 12 per cent had no goods delivered whatsoever.

In light of the complaints, Which? executive director, Richard Lloyd drew attention to the Distance Selling Regulations, in the hope that more consumers will be clued up on their rights when buying online.

He told theguardian.com: “With people increasingly shopping online and millions experiencing problems with their purchases, it is vital that consumers know their rights on late deliveries and faulty products.

“Our free consumer rights website helps people know what they’re entitled to and offers practical advice.”


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